Operations Analytics

Executive Operations

Visibility across your entire fitness group.

We aggregate data from your booking system (like Mindbody or Mariana Tek) into executive dashboards tracking class utilization, membership churn, and revenue per square foot.

  • Unified BI dashboards tracking core metrics (Utilization Rate, Churn, Yield per Class) across a multi-studio group
  • Instructor scorecarding to identify which trainers are consistently driving waitlists versus low attendance
  • Real-time tracking of introductory offer conversions to measure marketing ROI
01 · Live Decision MakingIdentify a consistently empty Tuesday morning class and adjust the schedule or instructor quickly.
02 · Margin VisibilityInstantly see how much profit a specific location is generating after payroll and rent.
03 · Yield OptimizationTrack which specific membership tiers or class packs are actually driving the highest lifetime value.
04 · Automated ReportingEliminate the days spent manually merging Mindbody reports in Excel to build the monthly packet.

Data silos hide true studio profitability.

Fitness executives are forced to make strategic decisions with fragmented data. If booking data is in one system, payroll is in another, and digital marketing spend is in Google Ads, calculating the true profitability of a specific location or the conversion rate of a marketing campaign is nearly impossible.

01

Hidden Margin Erosion

Management doesn't realize that a specific high-volume studio is actually unprofitable due to high instructor payroll and low utilization rates.

02

Blind Marketing

You spend thousands on Instagram ads to drive 'Intro Packs' but can't accurately trace how many of those users converted to full memberships.

03

Reporting Fatigue

Operations managers spend hours manually extracting and merging data from different regional systems to build the weekly board pack.

The deliverables

Command centers for fitness executives.

We engineer data aggregation platforms that give leadership the real-time insights needed to optimize yield and scale operations.

01 · Core

Executive Scorecards

High-level visual dashboards tracking KPIs like Total Active Members, Revenue per Visit, and overall class utilization percentages.

BIDashboardsMetrics
02 · Core

Data Warehousing

Pipelines that extract data from disparate systems (Booking, Payroll, Marketing) and normalize it in a cloud data warehouse.

ETLCloudData
03 · Core

Instructor Analytics

Visual tools to track true profitability by correlating specific instructors with high attendance, retention, and merchandise sales.

AnalyticsDataFinance
04 · Core

Automated P&L Reporting

Dynamic engines to instantly generate branded PDF or email summaries for studio managers and franchise owners.

ReportingPDFsAutomation

Featured Wellness Platform

Owning the boutique studio experience.

See how we helped a rapidly expanding pilates franchise ditch their clunky off-the-shelf booking widget and build a custom React frontend integrated directly with Mariana Tek, resulting in a 40% increase in web conversions.

Fitness TechBooking Integrations

Project Overview

Frictionless booking, premium brand.

We developed a secure booking engine connected directly to their studio management system. Clients can now filter classes by instructor, book a specific reformer bed, and securely pay for a membership package without ever leaving the brand's domain.

View All Projects

Frequently Asked Questions

Common questions about fitness tech.

How do you integrate with systems like Mindbody or Mariana Tek?

We build API middleware that connects your custom web frontend directly to your core studio software. This allows us to pull live schedules, availability, and pricing without relying on ugly, iframe-based widgets.

Can you build custom apps for our studio?

Yes. We use React Native to build high-performance iOS and Android apps for your members. These apps provide push notifications, easy class booking, and digital check-in (QR codes) at the front desk.

Do you handle multi-location schedules?

Yes. For franchise or multi-unit operators, we build geolocation logic that automatically detects where the user is and displays the schedule for the nearest studio, while still allowing them to filter across the whole network.

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Modernize your fitness
and wellness operations.

From seamless API-driven class booking flows to digital membership portals and multi-location analytics dashboards, we build software that drives studio growth.

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